Beschreibung
Nature offers increasing opportunities. Grow with us. Bionorica, with
approximately 2200 employees worldwide, is the German market leader
for pharmacy-only herbal medicines. For over 90 years, we have been
unlocking the secrets of nature by combining the knowledge of
traditional medicinal plant therapy with the forward-looking results
of scientific research. "Phytoneering" is the formula of our success
with which we have been on a growth course for years. In this way, we
open up new markets with...
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Nature offers increasing opportunities. Grow with us. Bionorica, with
approximately 2200 employees worldwide, is the German market leader
for pharmacy-only herbal medicines. For over 90 years, we have been
unlocking the secrets of nature by combining the knowledge of
traditional medicinal plant therapy with the forward-looking results
of scientific research. "Phytoneering" is the formula of our success
with which we have been on a growth course for years. In this way, we
open up new markets with innovative, highly effective herbal
medicines. For our location in Neumarkt (Oberpfalz), we are looking
for a: Global Consumer Lead (m/f/d) We are looking for a committed and
creative Global Consumer Lead to join our global marketing team. In
this key position, you will be responsible for developing and
implementing innovative strategies based on the needs and desires of
our consumers / patients. These are the tasks for this position:
Responsibility for portfolio, innovation, and consumer insights: close
collaboration with local marketing and sales functions to ensure a
consistent brand experience Developing and implementing a strategy
that centers consumer needs at the heart of our innovation processes
Ensuring that our products are available to our customers anytime and
anywhere Focus on TV commercials and other relevant channels to
maximize brand presence Development and implementation of global
marketing strategies based on comprehensive market and consumer
analyses to increase brand awareness and loyalty Monitoring existing
products and innovation management for the successful market launch of
new products Using market analyses and technological trends to
identify new business opportunities Conducting analyses to gain deeper
insights into the needs and behaviors of our consumers These are the
requirements you should meet: Graduated in marketing, business
administration, or a comparable qualification Several years of
experience in consumer insights and media are a prerequisite; ideally,
you also have in-depth knowledge of innovation management or product
development, preferably in the consumer goods industry Strong
analytical skills and experience in performing market analyses
Creativity and strategic thinking to develop innovative solutions
Team-oriented approach with excellent communication skills in German
and English What we offer: A globally operating, family-owned company
with a commitment to social responsibility Flexible working time
models and home office options to support work-life balance
Responsible fields of activity with a qualified induction as well as a
performance-related remuneration with attractive social benefits and
company pension scheme Exciting prospects in a globally growing
company with a wide range of professional and personal development
opportunities Contact: Are you open to new opportunities? Then take
your chance. Please apply through our online application form. We look
forward to meeting you! Join us! Contact person Bionorica SE Human
Resources Theresa Frank www.bionorica.de