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gestJobOnEarth

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WHAT YOU CAN EXPECT

We will soon be establishing a separate company within our
Agricultural Solutions division. In the meantime, you will be employed
on a fixed-term basis by BASF Jobmarkt GmbH, with a binding commitment
to fixed-term employment in the new company.

In our unit Global Online Communications Agricultural Solutions, we
are responsible for content and channel management across social media
and websites, as well as for the use of Generated Artificial
Intelligence in communications. As part of your role as Global Website
Manager IPO, you will manage our global website tailored to a publicly
listed company.

* In your new role, you develop and implement a global website
strategy including structure, branding and content tailored to a
publicly listed company and coordinate implementation across the
internal website ecosystem in close collaboration with relevant expert
teams.
* You take ownership of all capital market related website
communications and ensure consistent, compliant and high-quality
content across the global website landscape in close collaboration
with relevant internal stakeholders.
* Additionally, you manage and optimize the global website including
updating existing content and creating new websites as part of the IPO
readiness project using modern content management systems such as
Magnolia.
* Furthermore, you support SEO, keyword and SEA initiatives to
strengthen visibility of key business topics and contribute to the
overall corporate reputation.
* You drive Generative AI Optimization initiatives to improve
visibility and perception in Large Language Models and Google AI
environments in alignment with the requirements of a publicly listed
company.
* Last but not least, you monitor and report global website KPIs and
derive actionable insights to continuously improve website
communication activities.

WHAT YOU OFFER

* university degree in marketing, communications, digital media or
comparable field
* several years of professional experience in digital or online
communications
* proven experience in managing corporate websites or global web
platforms
* expertise in online communication, content strategy and CMS
environments
* very good understanding of SEO and digital visibility strategies
* advanced English and good German language skills

WHAT WE OFFER

* Attractive salary in accordance with the collective agreement for
the chemical industry plus collectively agreed allowances and shift
bonuses, annual performance according to collective agreements and
holiday pay Tariff future amount
* Company-financed supplementary long-term care insurance
* Fitness and health studio, medical center with numerous offers for
your health
* Inspiring networks for the development and implementation of own
ideas
* Deutschlandticket as a discounted job ticket, availability of
e-charging stations for private vehicles

HOW TO REACH US

* Lea Sophie Guenther (Talent Acquisition),
lea-sophie.guenther@basf.com, Tel.:+49 30 2005-56150 will be happy to
answer your questions for this position. You are also welcome to book
an (technical questions cannot be answered in this meeting).
* You can also reach our recruiting team
* First information about our application process can be found

ABOUT US

Chemistry for a sustainable future - that’s what BASF stands for. As
a Group company based in Ludwigshafen, BASF Jobmarkt GmbH makes an
important contribution to this mission. Our focus is on temporary
staffing and our apprenticeship network. The temporary staffing
division handles the recruitment and placement of personnel to provide
temporary support to the BASF Group. The goal is to meet short-term
staffing needs and offer training programs. In this way, we create
opportunities, promote flexibility, and strengthen the location in the
long term. Learn more about BASF Jobmarkt GmbH .