Deutsche Lufthansa AG
60549 Frankfurt am Main - Deutschland
Betriebswirt/in (Hochschule) - Marketing
Praktikum/Trainee/Werkstudent
Vollzeit
ab 04.02.2026
Beschreibung
In this position, you will manage and develop joint digital marketing campaigns with key partners of Lufthansa, SWISS, Austrian and Brussels Airlines. You will acquire new partners, define campaigns according to the partners marketing goals and steer respective marketing agencies.
- Drive data commercialization strategies & develop data activation product
- Acquisition of new marketing partnerships & specialized agencies
- Setup of marketing campaigns for partners based on LHG data & audiences... weiter lesen
- Drive data commercialization strategies & develop data activation product
- Acquisition of new marketing partnerships & specialized agencies
- Setup of marketing campaigns for partners based on LHG data & audiences... weiter lesen
In this position, you will manage and develop joint digital marketing campaigns with key partners of Lufthansa, SWISS, Austrian and Brussels Airlines. You will acquire new partners, define campaigns according to the partners marketing goals and steer respective marketing agencies.
- Drive data commercialization strategies & develop data activation product
- Acquisition of new marketing partnerships & specialized agencies
- Setup of marketing campaigns for partners based on LHG data & audiences
- Assist in the transition of current marketing campaigns to a first-party data approach
- Steer agencies and ensure campaign success, reporting of campaigns and accounting of partner fees
- Coordination with local markets, Marketing, Content & Social Media Teams
- Market research, trend & competitive analysis to further develop search business
Ihr Profil:
- You are at least in the 3rd semester of a degree program at the time of the internship
- Enrolled for the entire period of the internship (current certificate of enrollment and aproof of mandatory internship must be enclosed with the application) or the internship between the Bachelor's and Master's degree program (gap year)
- University degree or relevant business experience
- Experience in online marketing (esp. display, search & social media ads)
- Experience with Google Marketing Tools (DV360, GA4)
- Experience in managing and acquiring partners and marketing agencies
- “Can-do”-attitude, self-motivated and sales-driven
- Very good spoken and written English skills, German is an advantage
- Excellent communication, representation, and presentation skills
Further information can alsobe found in our FAQs.
- Drive data commercialization strategies & develop data activation product
- Acquisition of new marketing partnerships & specialized agencies
- Setup of marketing campaigns for partners based on LHG data & audiences
- Assist in the transition of current marketing campaigns to a first-party data approach
- Steer agencies and ensure campaign success, reporting of campaigns and accounting of partner fees
- Coordination with local markets, Marketing, Content & Social Media Teams
- Market research, trend & competitive analysis to further develop search business
Ihr Profil:
- You are at least in the 3rd semester of a degree program at the time of the internship
- Enrolled for the entire period of the internship (current certificate of enrollment and aproof of mandatory internship must be enclosed with the application) or the internship between the Bachelor's and Master's degree program (gap year)
- University degree or relevant business experience
- Experience in online marketing (esp. display, search & social media ads)
- Experience with Google Marketing Tools (DV360, GA4)
- Experience in managing and acquiring partners and marketing agencies
- “Can-do”-attitude, self-motivated and sales-driven
- Very good spoken and written English skills, German is an advantage
- Excellent communication, representation, and presentation skills
Further information can alsobe found in our FAQs.
Ref-Nr.: 9113196
Aktualisiert:
03.02.2026
Quelle: Bundesagentur für Arbeit
weitere Infos Rechtliche Hinweise zur Nutzung
Ob die Stelle noch verfügbar ist und weitere Informationen findest du direkt auf der Website der Bundesagentur für Arbeit. Bitte beachte: OPROMA ist nicht der Anbieter dieser Stelle und kann keine Auskünfte geben.
weitere Infos Rechtliche Hinweise zur Nutzung
Ob die Stelle noch verfügbar ist und weitere Informationen findest du direkt auf der Website der Bundesagentur für Arbeit. Bitte beachte: OPROMA ist nicht der Anbieter dieser Stelle und kann keine Auskünfte geben.
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Deutsche Lufthansa AG
60549 Frankfurt am Main
Praktikum/Trainee/Werkstudent
ab 04.02.2026
