Beschreibung
**The role**
As a **Senior Marketing Data Analyst – Actives** in **Global Marketing Analytics**, you will help shape data-driven Marketing strategies focused on the existing HelloFresh customer base across 30+ markets on 3 continents. Based in our Berlin Headquarters, you’ll partner closely with the Global Actives Engagement Marketing function to drive customer engagement, retention, and overall business performance.
## **What you’ll do**
- **Act as a trusted advisor**to the Global Actives Engagement Marketing function: understand their challenges, turn data into clear analytical problem statements, and translate insights into actionable strategic recommendations
- **Build and evolve reporting and visualization assets** that support day-to-day decision-making and strengthen global performance oversight
- **Measure, benchmark, and monitor**Global Actives Engagement performance, proactively identifying opportunities to improve key customer and business KPIs
- **Lead high-impact analytical projects**, partnering closely with Marketing, and also Product and Tech stakeholders to drive clarity and alignment cross-functionally
- **Streamline analytical processes**, championing scalable, automated and standardised solutions
- **Coach and mentor more junior analysts** within Global Marketing Analytics, contributing to a supportive and high-performing analytics community
## **What you’ll bring**
- A **motivated, collaborative mindset** with strong team-working skills and a passion for solving complex business problems
- **5+ years of experience** in Customer Analytics, Marketing Analytics, or a related quantitative field—ideally in a fast-paced B2C or subscription business
- Strong understanding of **Customer Engagement/ Retention metrics**and how they connect to overall business performance
- A**structured, results-oriented approach** with the ability to turn ambiguous questions into clear analytical frameworks and insights
- Solid technical skills, including:
- **SQL and Spreadhseets** (required)
- **Tableau**or a similar visualisation tool (e.g. Looker, PowerBI)
- **Python**(a plus)
- Demonstrated **project ownership and stakeholder-management** skills, especially in cross-functional settings
- **Excellent communication skills in English**, with the ability to explain analytical concepts to non-technical audiences and influence decision-making
## **What we offer**
Elevate your lifestyle! Join one of Europe's fastest-growing tech powerhouses in a dynamic phase of expansion.
- Immerse yourself in a diverse global community of 90+ nationalities.
- Enjoy a competitive compensation package that goes beyond the norm, with perks like a HelloFresh- subsidized Pension Scheme, Berlin relocation support, and a Hybrid working model.
- Elevate your lifestyle with exclusive discounts on your weekly HelloFresh box and office meals.
- Invest in your growth with an annual learning & development budget, German language learning budget, and access to the HelloFresh Academy.
- Plus, we've got your well-being covered with mental health support, transportation perks, and working-parent-friendly benefits. From our 24/7 gym access,wellbeing platforms like Headspace and Spill, to sabbatical leave options, HelloFresh is not just a workplace; it's a lifestyle of perks and possibilities!